UGC Video Editing
User-generated content converts at 4x the rate of polished brand ads — but only when it’s edited right. The magic of UGC is its authenticity. The trap most brands fall into is either over-polishing it (which kills the raw feel) or under-editing it (which kills the performance). We live in that sweet spot: keeping the natural, relatable energy while adding the strategic structure that turns a casual clip into a conversion machine.
We edit raw UGC submissions, creator collabs, customer testimonials, and phone-shot content into high-performing ad creatives built for Meta, TikTok, and YouTube. Hook-first. Strategy-led. Built to stop the scroll and close the sale.
- UGC ad creative editing (Meta, TikTok, YouTube)
- Customer testimonial video edits
- Creator collaboration content
- Product unboxing & review edits
- Hook variant testing (A/B creative sets)
- Styled caption overlays (on-brand)
- CTA motion card at end of clip
- Multiple creative variations per UGC set
- 9:16 + 1:1 + 16:9 format exports
- Colour normalisation across raw clips
Our UGC Editing Process
We study your offer, your audience, and your competitors. Then we map 3 different hook angles for each UGC clip before a single cut is made
We review all UGC submissions and identify the highest-impact moments — the natural reactions, the genuine testimonials, the organic product moments that build trust instantly.
The first 3 seconds are engineered to stop the thumb. Every creative variant starts with a different hook angle so you can test what resonates with your audience.
Styled subtitle overlays, branded CTA motion card, and any product/offer call-outs added. All on-brand, none of it over-produced.
3 creative variants per UGC set delivered in all ad formats. Ready to upload and run.
FAQs
Everything you need to know before you brief us.
What counts as UGC for editing purposes?
Anything raw and natural — phone-shot testimonials, unboxing videos, creator clips, customer reviews filmed at home, or content shot without a professional crew. If it feels real, we can edit it to perform.